Love affair with Toronto helps hat retailer stand out from the pack

Posted by DAMEION ROYES

Love affair with Toronto helps hat retailer stand out from the pack

Small Business Resource Centre Love affair with Toronto helps hat retailer stand out from the pack Marjo Johne Special to The Globe and Mail Published January 14, 2019 Updated January 24, 2019 Snapback caps and fedoras line the shelves in neat, colour-co-ordinated rows at Brimz, a downtown Toronto store in the city’s hip Queen Street West neighbourhood. It’s a small space with a big following that includes Serge Ibaka of the Toronto Raptors and Auston Matthews of the Maple Leafs, as well as the musicians Karl Wolf, Jazz Cartier and Belly. “It’s been a process understanding our business and what...

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